Team ARIES started as an idea to showcase and interact with elite builders in the aftermarket industry, those who are leaders and innovators with a passion for what they do. As a supplier, it provides us with invaluable feedback from industry experts and allows us to show off some of our cutting-edge products in a unique way.
Each Team ARIES Pro Builder is tasked with customizing a vehicle with ARIES products. The vehicle build is captured with a professional video that showcases the builder, the vehicle and the products used in the build. We also feature the vehicle on social media, YouTube and especially at regional and national events like the Easter Jeep Safari, Off Road Expo and the SEMA Show in Las Vegas, NV.
Unlike traditional sponsorships in which either the manufacturer or the shop is completely responsible for promoting the project, we wanted to create a program that spotlights the products, the builders and the project equally so that everyone benefits from the shared promotion.